Affinity Marketing: Dos and Don'ts
Peter Burnell on Wed 6 JulForming a strategic affinity partnership with a complementary brand is a fantastic way of expanding your business’ reach. However, as beneficial as these partnerships can be, it is not always as simple as it first may seem...
What happened to the charity credit card?
Peter Burnell on Wed 1 JunThe charity credit card partnership has slipped from the forefront of financial offerings in recent years.
Solid pension partnerships
Peter Burnell on Fri 20 MayFor the last twelve months, it has been possible to take pension benefits from personal pensions without buying an annuity. To summarise, you are able to withdraw what you like from a personal pension. Our thoughts...
Affinity Marketing for Marketing Agencies
Peter Burnell on Thu 11 FebAffinity Marketing regularly talks to marketing agencies about supporting their services to clients by introducing Affinity Partnerships as a new distribution channel. Here are our thoughts on why and how...
AML appoints another industry expert
Peter Burnell on Thu 9 MayAffinity Marketing Ltd is delighted to announce that Phil Davies joins us as our new Associate Director with immediate effect.